In the eyes of many people, children’s slides are just tools and scenes for children’s entertainment. But in addition to getting happiness from the equipment, children can also develop various abilities on the equipment, so many parents and teachers are very willing to guide children to play on those interesting slide equipment. Because this is not only a place that children like very much but also a necessary scene to help them grow up quickly. So specifically, what help can slide toys bring to children?

1. Exercise balance ability

The current equipment is more reasonable in the design of the slideway. In addition to bringing enough stimulation to children, it should also be able to better cultivate their balance ability. Especially the s-shaped slide, it is easier for children to learn body balance during the turning process, to exercise this ability in the process, and also allow them to experience that kind of happiness after mastering this skill. This is something that other devices cannot bring to children, so it is very necessary.

2. Overcoming fear

Some children will be more afraid when they first play on the slide because the slide itself is an entertainment process from high to low. So some children will feel more afraid, but with the encouragement of teachers and friends, they will take that step slowly. When they successfully slide down the slide, they will feel that they have done a big thing, which will boost their self-confidence, and you can help them overcome their inner fears very well, and face anything in the future stronger all the time.

3. Promote the functioning of the brain

When sliding down the slide, the child’s thinking will follow his body to run rapidly. At this time, the brain will coordinate in all aspects so that it can better be in a safe environment. It can make children’s thinking more active, and can better coordinate their bodies in relatively urgent situations, which is conducive to helping children exercise their flexible brains. Therefore, children playing children’s slides are not just for happiness, but more importantly, to help them exercise their abilities in all aspects, and also allow them to discover more of their potential in the process. Therefore, the current equipment is becoming more and more targeted, giving full play to the attributes and characteristics of the equipment itself.

Suddenly one day the baby can sit up, and the baby can concentrate on playing on his own. A beloved toy too.

It turned out that the baby grew up slowly and without knowing it.

However, when they are full of curiosity about the world and want to explore those unknowns, they cannot distinguish which playful companions to use and which ones are potentially dangerous. Therefore, the healthy growth of the baby needs a safe space.

The fence, as a barrier, is mainly to protect children and isolate them in a relatively safe environment to reduce damage from external factors. After all, it is something for the baby to use, so there are more factors to consider. Today, Ole is here to explore with all mothers, the purchase points of fences.

security of the fence

Our original intention of purchasing a fence for babies is to provide a relatively safe environment for babies to prevent them from being harmed by the outside world. If the fence itself is harmful, it can backfire. Therefore, we need to distinguish the selection of fence materials when purchasing again. Now the best material on the market should be HDPE material, which is light in weight, non-toxic and tasteless, and very environmentally friendly.

The strength of the fence

As a barrier to protect the baby, sufficient firmness is very important. As the baby grows up, the little guy’s strength is getting bigger and bigger. Therefore, we need to choose a strong enough fence to be able to “encircle” them well, to protect them well.

novelty of color

Babies have just begun to explore this colorful world, and their color recognition is in the process of forming, so giving them more exposure to bright colors is very helpful for their eyes. As an important tool to protect the baby, the fence is close to the baby every day, so the bright colors are also an important item of purchase.

style design

There are various types of fences on the market, and each is different. How do we choose? First of all, the interactive window is a must. In a relatively closed environment, the baby will inevitably feel lonely and afraid; and if there is a small window that he can see the outside world at any time, it will dispel this fear and make the baby play more freely.

The second is the size of the fence and the design of the structure. The baby’s hands and feet are not yet fully developed. Therefore, when we choose the fence, we should pay attention to the size of the fence to avoid the situation of hand and foot.

In fact, regarding the choice of fences, we still have a lot of purchasing directions, and various situations will vary from person to person. Different families, when purchasing, the size, shape, and adaptability of the baby are all Factors to consider when making our choice. Now, Ole provides you with some common purchasing hotspots and directions for purchasing, hoping that you can choose a suitable and favorite fence faster.

The saying “golden nine and silver ten” used to apply to the global shipping industry, but in this year’s traditional peak season, the shipping market has suffered from cold snaps. The freight rates of major shipping routes have plummeted in a “cliff-like” manner. Last year’s soaring shipping market was completely “cool”. Now the shipping market has changed from a “seller’s market” to a “buyer’s market”.

According to data from the Baltic Shipping Exchange, in January this year, the price of a 40-foot container on the China-US West Coast route was about $10,000, and in August the price was about $4,000, a 60% drop from last year’s peak of $20,000. The average price fell by more than 80%.
Even in the recent generation circle, the price of 2,850 US dollars for the receipt of goods from Yantian to Long Beach Port has fallen below 3,000 US dollars!
The entry threshold for the Asian near-ocean line is low, and the fluctuation is more obvious. According to the data of the Southeast Asia Container Freight Index (SEAFI) of the Shanghai Shipping Exchange, the Shanghai-Vietnam Ho Chi Minh Line and the Shanghai-Thailand Laem Chabang Line were quoted per TEU on September 9. Prices fell to $100 and $105, respectively. The current freight rate level is even lower than the cost, unprofitable! The third quarter of each year is the traditional peak season for shipping, but against the backdrop of global inflation, economic expectations are weakening and demand is lower, and the shipping industry is not prosperous this year.
As important participants in the shipping market, truck drivers have a deep perception of the market. In the past years, before the “double festival” of the Mid-Autumn Festival and the National Day, as the shippers seized the time to ship goods, the situation of long queues to enter the port frequently appeared, but the situation has changed this year.
Many truck drivers reported that the market situation was indeed a bit low, and many drivers admitted that “this year’s market is the weakest.” Industry insiders predict that high overseas inflation will squeeze demand and the downward pressure on the economy will continue to intensify. Compared with the shipping price of tens of thousands of US dollars last year, the global container shipping market in the fourth quarter is still not optimistic. fell further.

What caused the plummeting sea freight prices?
Kang Shuchun, chief executive of China International Shipping Network, told the Global Times reporter that the imbalance between supply and demand has led to a plunge in ocean freight rates. During the epidemic, due to the breakage of the supply chain, the supply of certain materials in some countries was cut off, and there was a “stocking tide” in many countries, which also led to the occurrence of abnormally high shipping costs last year. This year, due to the high inflationary pressure in the global economy, demand has declined. At the same time, the previously hoarded inventory cannot be digested by the market, which has caused European and American importers to reduce or even cancel commodity orders, and the “order shortage” has spread around the world. In August, Walmart said it canceled billions of dollars in orders; shortly thereafter, another retailer, Target, said it had canceled more than $1.5 billion in orders. Kang Shuchun said that, as the front-end part of the logistics system, these retailers are the most sensitive to market trends, and their large-scale cancellation of orders means that the purchasing power and consumption power of European and American countries are shrinking.

A recent survey conducted by the China Council for the Promotion of International Trade on more than 500 enterprises showed that the main difficulties faced by enterprises are slow logistics, high costs, and few orders. 56% of companies said that raw material prices and logistics costs are high. For example, although the freight rate of ocean shipping routes has fallen in the short term, it is still at a high level in the medium and long term. 62.5% of the companies indicated that orders were unstable, with more short orders and small orders, and fewer long orders and large orders.
In addition, the large number of new ships launched by the shipping giants has exacerbated the gap between supply and demand. Kang Shuchun said that the extremely high freight costs last year made many shipping companies a lot of money, and some large shipping companies invested their profits in new ships. Before the epidemic, the global shipping capacity was already higher than the shipping volume. The Wall Street Journal quoted energy and shipping consultancy Braemar as saying that a slew of new ships will be launched over the next two years, with net fleet growth expected to exceed 9% next year and 2024, while year-on-year growth in containerized freight volumes is slated for 2023. It will turn negative in 2018, which will further exacerbate the imbalance between global capacity and traffic.

Due to the many uncertainties in the international political and economic situation, shipping rates are likely to fall further in the rest of this year and into next year. Kang Shuchun told the Global Times reporter that although sea freight rates have plummeted, they are still slightly higher than before the epidemic. Considering factors such as high global inflation, soaring oil prices, and rising prices, the current freight rates are within a reasonable range. . However, judging from the current global economic situation, the downward trend of sea freight is certain, but it is difficult to conclude to what extent and when the limit will fall.
The abnormally high ocean freight rate last year was abnormal, and this year’s rapid plunge is even more abnormal. It should be the overreaction of shipping companies to market changes. This year, many liner companies have launched new container ships, and the turnover capacity is very abundant, but the global shipping booking demand is shrinking. To maintain cargo loading rates on liners, shipping companies try to leverage freight rates to leverage demand. However, the essence of the sluggish market transportation demand is the shrinking of trade demand. The price reduction strategy will not bring any new demand but will lead to vicious competition and disrupt the order of the shipping market.
The moderate decline in international shipping costs is reasonable, but the continued slump is not conducive to the normal development of the entire market. At the beginning of the year, many shippers signed a long-term agreement price with shipping logistics companies to avoid the situation that it is difficult to find a box again, but now the market spot freight is much lower than the signed price. If domestic shipping logistics companies blindly follow price cuts, it will not only damage the interests of cargo owners, but also be unfavorable for long-term cooperation, and price cuts will not bring about an increase in transportation demand. new business.
For domestic exporters, the more important thing is the international competitiveness and sales of goods. The European and American economies are in recession and inflation is intensifying. At the same time, the over-ordered goods last year will still be digested for some time, and the decline in purchasing power will continue for some time.

Suddenly one day the baby can sit up, and the baby can concentrate on playing on his own. A beloved toy too.

It turned out that the baby grew up slowly and without knowing it.

However, when they are full of curiosity about the world and want to explore those unknowns, they cannot distinguish which playful companions to use and which ones are potentially dangerous. Therefore, the healthy growth of the baby needs a safe space.

The fence, as a barrier, is mainly to protect children and isolate them in a relatively safe environment to reduce damage from external factors. After all, it is something for the baby to use, so there are more factors to consider. Today, we are going to explore the key points of buying fences with mothers.

1. Security of the fence

Our original intention in purchasing a fence for babies is to provide a relatively safe environment for babies to prevent them from being harmed by the outside world. If the fence itself is harmful, it can backfire. Therefore, we need to distinguish the selection of fence materials when purchasing again. Now the best material on the market should be HDPE material, which is light in weight, non-toxic and tasteless, and very environmentally friendly.

2. The firmness of the fence

As a barrier to protecting the baby, sufficient firmness is very important. As the baby grows up, the little guy’s strength is getting bigger and bigger. Therefore, we need to choose a strong enough fence to be able to “encircle” them well, to protect them well.

3. The novelty of color

Babies have just begun to explore this colorful world, and their color recognition is in the process of forming, so giving them more exposure to bright colors is very helpful for their eyes. As an important tool to protect the baby, the fence is close to the baby every day, so the bright colors are also an important item of purchase.

4. Style design

There are various types of fences on the market, and each is different. How do we choose? First of all, the interactive window is a must. In a relatively closed environment, the baby will inevitably feel lonely and afraid; and if there is a small window where he can see the outside world at any time, it will dispel this fear and make the baby play more freely.

The second is the size of the fence and the design of the structure. The baby’s hands and feet have not yet fully developed. Therefore, when we choose the fence, we should pay attention to the size of the fence to avoid the situation of jamming.

In fact, regarding the choice of fences, we still have a lot of purchasing directions, and various situations will vary from person to person. Different families, when purchasing, the size, shape of the fence, and the degree of adaptation of the baby are all the Factors to consider when making our choice.

Toys are tools that reflect the nature of infants and young children, an important way for infants and young children to understand the world, and the material basis for infants and young children to play. Toys play their close partners in the growth of infants and young children. They move their muscles and bones by playing with toys, understand the world in operation, gain experience in exploration, and learn to communicate in common games with their peers. The most important thing is that in the process of playing, infants and young children can get psychological satisfaction, pleasant emotions, and a successful experience. Infants and young children of different ages have different development levels and abilities, and have different needs for toys; and infants and young children of different ages need different stimulations to promote the coordination of their basic movements, develop the flexibility of their fingers, and promote the development of intelligence.

First, the significance of toys to the development of infants and young children

1. Let infants and young children gain cognition
Infants and young children can respond to external things when they are just born, and in the later growth process, under the influence of rich environmental stimulation and educational effects, infants and young children can use toys to see, listen, touch, play with, and promote the development of children. Cognition develops rapidly.
2. Promote emotional pleasure in infants and young children
Appropriate toys can increase the emotional experience of infants and young children, promote the generation of happy emotions in infants and young children, and obtain physical and mental pleasure, to give full play to the mission of stimulating the happy emotions and happy emotions of infants and young children.
3. Promote the development of infant language
The language development of infants and young children is more dependent on the environment and conditions than any other development. Therefore, teachers and educators should choose toys that can stimulate the expression of infants and young children, so that infants and young children can practice speaking and enrich their interaction with toys. vocabulary.
4. Promote all-round physical and mental development of infants and young children
Appropriate toys can also help infants and young children improve their ability to understand things, stimulate infants and young children to germinate new ideas, promote infants and young children to build muscle control and strength development, enrich infants and young children’s imagination, and improve infants and young children’s problem-solving ability. , and learn how to communicate and cooperate with small partners in the game.

Second, the characteristics of infant toys

Toys placed by adults on infants and young children must not only be safe and healthy but also need to have the following characteristics.
1. Various types: meet the needs of infants and young children in different developmental periods and different needs.
2. Multi-texture: guide infants and young children to perceive items of different materials and textures.
3. Multi-color: stimulate desire and attract infants and young children to participate in activities.
4. Multi-function: Dig a variety of ways to play, infiltrate a variety of goals, and reflect the multi-play and multi-purpose of one thing.

Third, the placement and placement of infant toys
1. Types of toys: The overall type of toys should be less, and the number of toys of the same type should be more, and the types can be gradually increased with the proficiency of infants and young children.
2. Categorized placement: Help infants and young children place toys by themselves in a variety of ways to cultivate a sense of order.
3. Rotate replacement: After some time, you can put away the familiar toys for infants and young children, and change other toys while ensuring the same type of toys, increase the novelty of infants and young children, and improve their interest in operating toys.
4. Pick and place by yourself: You can put non-hazardous toys in a place where infants and young children can get and put them back, to strengthen the cultivation of infants and young children’s independence and good behavior.
4. Toys that infants and young children like

It is the nature of infants and young children to like to play. The first thing that infants and young children do when they wake up every day and the things they think have not been done before going to bed are games. Games have always accompanied the growth of infants and young children. Infants and young children start punching and kicking on the bed from two or three months, and play alone; when they are five or six months old, they will grab things when they see them, and they will put them in their mouths when they catch them; when they are seven or eight months old, they like to crawl everywhere to find them. Things; when I was one or two years old, I liked to touch here, move there, walk, run, do this, and do that. In the eyes of adults, it is almost exhausting, but infants and young children are not tired of it.

The following is a summary of the games and toys that infants and toddlers like to play at each age.

1. Before 1 year old
In the first year after the baby is born, you can provide him with brightly colored items, such as soft plush toys, toys with sounds (such as wind chimes, music boxes, etc.), large blocks, softballs, push-pull toys, and nesting toys etc… Adults can play house, hide-and-seek, and other games with the baby, and give him a warm playing experience in the process of playing the baby; talk to him, sing to him, amuse him, and encourage him to watch and listen, suck, grasping, fondle, and can continue to attract his interest; let the infant snuggle on the lap, read a story to him, and give soft stimulation such as music, sound, color, rocking, etc. At this time, parents are the biggest toys for infants and young children.
2. 1 to 2 years old
After 1 year old, infants and young children like to imitate the people and things around them. When they see other infants and young children’s toys, they also want them. They will compete with their friends for toys. They like to touch things, and they want to move and touch everything. , so potentially dangerous items should be kept in a safe place by adults. At this time, infants and young children like toys that can be tapped, push-pull toys, toys that play with sand and water, 4-5 simple puzzle toys, building blocks, dolls, etc.; they also like to smear, and can provide some art supplies, Such as oil pastels, coloring books, drawing boards, etc. for infants and young children to doodle. Infants and young children are inseparable from books throughout their growth and development stages. Adults should read more to infants and young children to cultivate their interest and habit of reading and develop their language, thinking, and imagination.
3. 2 to 3 years old
After the age of 2, infants and young children are more curious, active, and interested in everything. They like to dress up as familiar characters from their lives and imitate the behavior of each character. At this time, you can prepare a “prop box” for infants and young children, so that they can imitate their roles and better understand the people and things around them. He also likes to put together toys, wear beads, blow bubbles, etc. Anything that can be manipulated can become toys for infants and young children. 2 to 3 years old is the initial stage of infants and young children’s self-service ability. Adults can let infants and young children do what they can do by letting them go. They have valued themselves, so they will happily do things with adults. At this time, you should also create more opportunities for children to play with other children and develop their social skills.
5. Use living materials to make toys
For the growth of infants and young children, it is not a finished toy. Infants and young children often prefer toys that are transformed from daily necessities. Therefore, adults should understand the psychology of infants and young children and should make full use of waste items in the family as toys, or transform them into interesting toys, which is not only economical, but also assists infants and young children in sports training and ability development, and cultivates them well. emotional and social behavior.
1. Pictures
The sources of pictures are very wide, and many advertising pictures are brightly colored and beautifully printed, which can be used to transform into good game materials, let infants and young children understand daily objects, and cut them into puzzles of various difficulties for infants and young children to splicing.
2. Box
Boxes can be large or small, ranging from refrigerators, washing machine boxes, medicines, toothpaste boxes, etc. These large boxes can be used as sports toys for infants and young children to drill, climb, etc.; the medium ones can be used as building blocks for infants and young children to practice height; the small ones can be used as item boxes for infants and young children to practice “throwing” fall”.
The shape, color, material, etc. of some boxes are good objects of understanding, and can also be combined with other materials to make many toys for infants and young children to play with.
3. Bottles and jars
A variety of common beverage bottles, snack cans, etc., the large ones can be used as obstacles, the small ones can be held in the hand, and various empty bottles can be used to play matching games, such as sticking various geometric figures on the bottle, or It is a different color or a different word, and then paste the corresponding graphics, color or word on the bottle cap, so that the infants and young children can be matched and properly trained.
After washing all kinds of empty bottles, put them into different materials such as soybeans, pebbles, sand, water, etc., tighten the bottle caps, shake the bottle to make a sound, and change the materials in the bottle in time according to the interests of infants and young children.
4. Fabric
The soft fabric is stitched, which can be made into a variety of lightweight toys without harming infants and young children.
You can cut the fabric into a circle and sew the two pieces together to make a soft flying butterfly, which is light and does not fly high, which is very suitable for infants and young children to play with; you can also use a soft cloth to make small cloth bags and put them in separate bags. Rice, peanuts, mung beans, sand, etc., let infants and young children touch the outside of the cloth bag to feel the particle size of the items in the cloth bag, etc.; you can also use handkerchiefs, similar or similar patterns in the cloth to cut and paste into pictures or cloth books for Babies look through.
5. Rope
The soft rope is also a favorite toy for infants and young children, but it is necessary to pay attention to safety so as not to make the rope strangle the infant and young child.
It can be braided with rope, wool, packaging rope, cloth strips, etc., and then form various animals, flowers, plants, and trees, so that infants and young children can talk while watching.
10 kinds of toys to help train your baby’s hand movements
Rings, clatter sticks: These toys can be easily grasped by the baby, and at the same time they can make sounds, which are easy to arouse the baby’s interest. Especially suitable for 2 to 4 months old baby to play.
Building blocks: bright colors and different shapes, can be stacked and disassembled at will to change into many patterns. It is best to make the blocks smaller so that the baby can grasp and operate. Babies over 6 months love to play.
Picture books: Books are also toys for babies. From grasping a lot of books to turning pages page by page, you can see the whole process of the development of the fine motor of the baby’s small hands. Babies over 6 months can read books after they can sit.
Balls: Small, rolling, colored balls are especially interesting for babies. Babies can grab, push, and pat with their hands. Babies who can crawl over 7 months can play.
Rings and Cups: You can play alone or put them together in different order of sizes. For 1 to 2-year-old babies, this is a good toy that can change endlessly.
Plasticine: Babies can knead, pinch, squeeze, and press at will to make whatever they like. This is one of the indispensable toys for exercising the fine motor skills of little fingers, and almost all babies like it. Babies around 1 year old can play.
Inlay Box: You need to get the shape right before you can put the parts in. This allows your baby to recognize different shapes while moving their little hands. It is especially suitable for children aged 1 and a half to 2 years old to play.
Beading: Passing a string through a small hole requires not only good hand-eye coordination but also concentration. Babies can play around 2 years old.
Paintbrush: From 1-year-old to paint a little, to 3-year-old can draw a decent picture. Grasp the pen, hold the pen, and move the pen, it is a good exercise for the fingers and wrists.
Building Blocks: Like building blocks, building blocks come in bright colors and different shapes. During the operation, the small muscles of the baby’s hands can be well exercised. Suitable for children over 3 years old to play.

I don’t know why the charm of the rocking horse is so great, but now it has almost become standard childhood entertainment. However, many parents still feel that the facilities outside have no protection measures, so they can only pay attention to it at all times, which is very inconvenient~

Since it is so inconvenient, you might as well start with a rocking horse and turn your home into a half playground to fulfill the children’s entertainment wishes. A small rocking horse, even if you buy it and put it at home, will take up no space at all, it is convenient and easy to use~ and babies seem to like this kind of rocking feeling by nature, maybe they are still attached to the time in the mother’s womb.

All kinds of cute children’s rocking horses are the baby’s favorite. In addition to bringing sensory happiness to the baby, there is another mystery: it can rock the toy car back and forth through the strength of the waist, abdomen, and limbs, effectively promoting the baby’s brain. Balance the development of the system and exercise your baby’s balance.

However, the safety of the facilities should also be taken into consideration. Our rocking horse for children is hand-polished and smooth, so it does not cut hands, which can effectively care for the delicate skin of the baby. At the same time, it also uses native HDPE and natural toner, environmentally friendly materials, does not endanger the health of the baby, and is not afraid of the baby’s licking and biting.

Through one-piece blow molding, there are no connection gaps, avoiding accidental pinching, excellent safety, and allowing the baby to shake and play with peace of mind. At the same time, there are two colors black, red, and gray and white, which can be used by male and female babies. No matter which color you choose, it can match the cute baby.

It is also very careful in detail design. The curved high backrest design can provide effective support for the baby’s delicate spine, effectively help the baby to correct the sitting posture from an early age, maintain a good sense of balance, and care for the healthy and happy growth of the baby. There are also 4 stable support bumps on the bottom plate, which can effectively enhance the friction with the ground, prevent children from shaking too hard and turning over during the shaking process, and avoid potential safety hazards such as “falling forward and leaning back”.

There is also a steering wheel on the top of the rocking horse’s head to simulate the experience of driving a train, which can attract the baby’s attention and make the baby shake more happily; the 38cm pedal width design leaves ample space for the baby’s little feet to be comfortable and happy. error. At the same time, the principle of the arch bridge is used to disperse the force of the rocking horse to the bottom plate, which can bear the weight of an adult, with super strong bearing capacity, and is fast and durable. You can also enjoy the free swing of 0-25 degrees, which is as comfortable as sitting in a rocking chair~

Children like this kind of swaying toy, sit on it, and sway back and forth, as if they have become a little drivers, and they are rushing to the distance. Whether it is the selection of materials or the design of small details, we have considered it very well, let the baby sit at the correct center of gravity, and shake out the fun comfortably and safely. Awesome~

Introduction

The American Specialty Toy Retailing Association (ASTRA) has announced the winners of the 2022 Awards of Excellence. There was only one winner of the award, and it was won by Kiddywampus, a toy retailer in Minnesota, USA. It also sells toys. What is so special about this company?

Members of the Specialty Toy Retailers Association of America include more than 1,800 independent retailers, toy manufacturers, and distributors. Among them, independent toy retailers are generally operated by individuals or families. Unlike large toy retail chain brands, such toy retail stores are mainly located near the community, closer to the target consumers, and can better understand their needs and Flexible adjustment of business model.
This year’s award-winning Kiddywampus has been established for 17 years. With its unique product selection strategy and rich and diverse activities, it attracts consumers and has achieved continuous growth in performance.

01
Selection focused on the game theme of the toy

The selection shows the operating characteristics and business philosophy of the toy retail store. Kiddywampus does not adopt a full-category, large-scale and comprehensive approach in the selection of products, but starts from children’s own play needs, and selects and categorizes products by theme based on the game experience that can be obtained through toys.
Kiddywampus sells toys in various categories such as role-playing, arts and crafts, model building, sports games, holiday gifts, decompression, and relaxation.
Take role-playing as an example, it is divided into dolls, dress-up games, kitchen-themed toys, outdoor life-themed toys, etc., while sports games are divided into indoor sports toys, outdoor sports toys, and bath toys. In addition to well-known brands such as Lego, Barbie, Playmobil, Sile, etc., it also follows the current fashion trend and develops its brand products for stress relief and relaxation.
Such a product selection strategy allows parents to be more targeted when purchasing toys for children, reduces the time and cost of purchasing, can fit children’s daily preferences, and give play to the greater play value of toys.

02
Plan a wealth of themed activities and transform them into a children’s activity center

In addition to reflecting the differentiated characteristics from other toy stores in the selection of products, Kiddywampus is not only a toy store but also a place for community children to gather and hold entertainment activities with its rich special activities. For example, organize birthday activities, camp activities, training courses, etc., to show its different business characteristics.
1. Birthday events: special discounts, birthday party services
For children’s birthdays, Kiddywampus has planned two major events: Birthday Bins and Birthday Parties.
Kiddywampus also offers different themed birthday party services. Parents make reservations in advance according to children’s preferences, and the store arranges venues according to the theme and special requirements selected by parents and launches various games during birthday parties to increase the fun of the party.
Kiddywampus’ birthday event themes include action Jackson party, Lego theme, unicorn theme, fairy garden theme, Jedi knight training theme, dancing theme, etc., which can be used for ink splash art creation, to meet the interests of different children and bring children unforgettable experience memories and enhance customer loyalty.
Birthday Bins allow children to choose their favorite toys to fill a special large box on the eve of their birthday, where family and friends can choose toys and buy them at a discounted price as a child’s birthday gift, with gift wrapping in stores.

2. Camp activities: short-term, high-frequency, multi-theme
Kiddywampus’s camp activities are also one of its special activities. Different from the longer and all-weather camp activities we usually see, the theme camp activities launched by Kiddywampus last about 3 days each period, and the daily activities during the period only occupy For half a day, the frequency of activities has been greatly increased, and the topics that children can participate in are also richer. The fee for each summer camp activity ranges from tens to one hundred dollars, and the lower price increases the probability of users’ participation.
In terms of theme settings, Kiddywampus has set 21 summer camp themes around the current popular animation films and TV shows, such as Marvel, Full House, Peppa Pig, Doc McStuffins, etc. The theme of film and television animation IP is reflected in the scene layout and game links. The enthusiasm for children’s participation is greatly improved, and it also helps to indirectly promote the sales of related toy products.

3. Curriculum: Cooperate with training institutions, focusing on children’s motor development and music enlightenment
Kiddywampus focuses on children’s sports development and music enlightenment. By cooperating with third-party training institutions, Kiddywampus offers interesting training courses for children of different ages, such as ukulele club, dance, etc.
It’s Wee Bop series of courses includes 6 music-themed series courses for infants and preschoolers, including My First Music Lesson, Instrumental Adventures, Tots and Tunes, etc. Big action development.

In addition, Kiddywampus also plans to launch a game room service project to provide active, imaginative, and educational games for infants and preschool children, and further increase store customer flow and store frequency.

Conclusion:

With the rise and development of online channels, offline toy stores are facing greater competitive pressure. Most of them adopt experiential marketing strategies and set up a large number of interactive experience areas to attract customers. Kiddywampus has made great efforts in selecting products and activities, turning the toy store into a children’s community activity center, allowing children to feel happy and growing here, and also promoting the sales of toy products. Its practices are worth learning and learning.

Note: The pictures in the text are from the official website of Kiddywampus
This article is reproduced from CTJPA

For many parents, caring for a child can be a daunting task. Children who have just learned to crawl have a strong desire to explore and are full of curiosity about the world. If parents are unable to provide real-time care, accidents are prone to occur.

The “golden combination” of crawling mat and playpen can create a relatively independent and safe space for the baby, isolate the baby from potential “dangerous objects” at home, and play a protective role. Here are some suggestions for buying a baby fence.

1. Look at the material

At present, children’s playpens on the market are divided into four types according to materials, including wood, plastic, fabric, and PU leather, mainly plastic. No matter what the material is, choose products that are certified with safe ingredients to prevent your baby from chewing on toxic ingredients.

2. Look at the details of the workmanship

Check whether the surface is smooth without burrs, whether there is a peculiar smell, and whether there are protective measures on the exposed screw. If there are obvious quality problems such as burrs and bending, it must not be used by children.

3. Look at the height of the side panel

According to the European Union and the United States Children’s Product Certificate, the height of the baby fence should be greater than 60cm. Many fences on the market cannot do this, and the lowest point is often lower than 60cm, which is potentially dangerous.

4. Feel the texture of the fence

Some fences are very hard to touch and can easily hit children, while others are too soft. After being hit by children, they bend and collapse, causing danger. It should choose a fence that is moderately soft and hard, not easy to be overturned and has a certain anti-collision protection function.

5. Look at the reinforcement method

The upper and lower pins can be stabilized without using a splint and can be spelled out in many shapes. Some are fixed with nuts and can be folded for easy storage.

6. Look at the anti-skid method

The fence with good slip resistance mustn’t be pushed over by the baby or slide freely. Commonly used for anti-slip components at the bottom of the fence are “suction cups” and “silicone pads”. The sucker-type fence has a large grip, but the anti-skid ability on the floor mat is poor; the silicone mat-type fence is more suitable for placing on the floor mat. Of course, the integrated crawling mat and the fence are the best.

7. Look at the holes

Small gaps and chuckholes are common structural defects in children’s playpens, which may cause irreversible damage to the baby. Therefore, a careful investigation should be carried out before use. The fewer holes and footholds the better.

8. Look at the screws

The less, the better. If you buy a fence with many screws, you can tighten the screws as far as possible, so that the screw head is fully recessed into the hole, and then seal it with a protective sticker. This can effectively prevent the baby from bumping.

9. Look at the ease of cleaning

There are many grooves and small holes on the fence piece, the embedded toys cannot be disassembled, and the arrangement is dense, which it easy to hide dirt.

Here are some suggestions for buying a playpen.

A bookshelf is an indispensable piece of furniture for every household. It can show the cultural connotation and cultivation of a family. In the stage of children’s intellectual enlightenment, bookshelves can accommodate various books to help them better absorb rich knowledge and inspire more Many parents will struggle, with how to choose a suitable children bookshelf for their children? Let’s take a look.

1. Safety and stability are the most important

As the saying goes, products that do not take safety as the premise are not good. Therefore, the safety of bookshelves must be considered first. In the purchase process, it is necessary to check whether the product is firm and sturdy. Some inferior bookshelves with rough production processes often have potential safety hazards. Some parents will ignore these details to be petty and cheap, and some will even buy hanging books to pursue fashion and beauty. Although the visual effect of the wall-type bookshelf is very good, it is better to choose the floor-type bookshelf in the case of uncertainty, because the stability is more guaranteed.

2. The production material should be healthy

The choice of materials is also the most important point to note. Children’s immunity is not as good as that of adults, and their resistance will be relatively weak. Therefore, it is very important to choose natural and non-toxic materials. The raw material of a wooden bookshelf is best to choose environmentally friendly wood, such as pine, oak, walnut, etc. The children’s bookshelf made of these materials is not only beautiful but also has the characteristics of anti-mildew, anti-corrosion, insect-proof, etc., suitable for children’s physical and mental development. The other is pure plastic products made by the blow molding process. It is also necessary to purchase products made of environmentally friendly raw materials, and have a formal test report.

3. The height range can be moderate

Since it is a children’s bookshelf, it can be used by children. Considering the height of children, the bookshelf should not be too high, otherwise, they will not be able to get books, let alone read books. Generally speaking, the height of the bookshelf is no more than two meters. The floor-standing bookshelf is the most suitable for children. Special items for children are placed on the lower floor to facilitate their access and to exercise their good habit of packing.

4. Double attention to beauty and practicality

When buying a bookshelf, you should choose the style from the perspective of children. Generally, you will choose bright and lively colors, not too dark. Light colors can create a fresh and bright atmosphere, which helps to cultivate children’s interest in reading. This effect is in line with children. At the same time, pay attention to the functionality of the bookshelf, and be able to have enough space to place all kinds of books and objects, to avoid being too fancy.